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9 Steps Every Indie Dev Forgets Before Launch

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Jan 16, 2026
11:49

In this video, I break down 9 practical steps that can help you launch a game with more clarity and fewer mistakes. No marketing hype. No shortcuts. Just realistic advice based on what actually matters before and during a release. This video is for: – indie game developers – solo developers – small teams working on their first (or next) game – anyone close to finishing a project and wondering what comes next Launching a game is hard. Much harder than you think. But understanding the process makes it something you can prepare for. Chapters: 00:00 Why launching a game is so hard 00:41 Step 1 – Play a lot of different games 01:47 Step 2 – Combine genres wisely 03:37 Step 3 – Try to put your unique style into the game 05:04 Step 4 – Read, Watch Films and Listen to Music 05:56 Step 5 – Do some Testing and Prototyping 07:48 Step 6 – Start your marketing campaign 08:34 Step 7 – Set up your Steam Page 09:29 Step 8 – Optimize your trailer 10:30 Step 9 – HOPE

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9 Steps Every Indie Dev Forgets Before Launch | NatokHD