Demographic questions related to age, race, gender and income can be sensitive topics for research participants and need to be carefully framed by UX researchers.
Read More: https://www.nngroup.com/articles/demographics-in-ux/
Watch Next: https://youtu.be/P7Ml7PvFGp4
Enroll in live training: https://www.nngroup.com/training
Subscribe to our weekly newsletter: https://www.nngroup.com/articles/subscribe/
Follow us and stay connected:
Linkedin: https://www.linkedin.com/company/nielsen-norman-group
Instagram: https://instagram.com/nngux?igshid=YmMyMTA2M2Y=
Twitter: https://twitter.com/nngroup