Context Engineering and the Roles AI Is Rewriting

AI is changing who builds products. But more than that, it's changing what needs to exist before anyone builds anything. Dave Sharrock and Peter Maddison dig into context engineering - what it actually means, who should own it, and why most organizations aren't ready for the question. If your teams are starting to use AI agents in product development, this one is worth your time. Chapters 0:00 Welcome And The AI Shift 2:18 Why Role Names Create Misalignment 4:33 What Context Engineering Really Means 8:10 Ownership And Version Control Of Intent 12:09 Using AI To Tame Ambiguity 13:26 Security Rules And Hard Constraints 15:44 Deterministic Checks And Controls Layer 18:06 Separation Of Duties And Takeaways 20:49 Subscribe And Contact The Show Got thoughts on this one? We'd love to hear what you're seeing in your organization. Reach out at [email protected] or drop a comment below. 🎙️ Listen on your favorite podcast app - search Definitely Maybe Agile 🌐 definitelymaybeagile.com #agile #devops #productmanagement #contextengineering #AI #softwaredevelopment #techleadership #agilecoach #productowner #waysofworking