Digimarc® Barcode Demonstration

The Digimarc® Barcode significantly improves checkout scanning speed while enabling unprecedented in-store mobile engagement. Product packaging can be made interactive using Digimarc Barcodes. A Digimarc Barcode is simply a print Digimarc that also includes the product's Global Trade Item Number (GTIN) data, commonly carried in a product's UPC code. This means that checkout clerks, as well as shoppers using self-checkout, can more quickly scan items without having to hunt for the barcode. Plus, packaging carrying Digimarc Barcodes can connect mobile-enabled shoppers with additional product information, special offers, recommendations, reviews, social networks, and more. Learn more at: www.digimarc.com/retail www.digimarc.com/barcode Are you a retailer or brand owner looking to innovate with Digimarc technology? Digimarc is equipped today to work with your GTIN data, making your packaged goods interactive and scannable at P.O.S.