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Google Ads Network Settings Explained (Search Partners vs. Display Network)

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Nov 20, 2025
3:18

Are you wasting your Search budget on the Display Network? In this video, we break down the "Networks" setting in Google Ads and show you which boxes you should check and which ones you must uncheck. Welcome to the next lesson in our free Google Ads course! When creating a new Search Campaign, Google often selects "Include Google Search Partners" and "Include Google Display Network" by default. Many beginners skip past this, not realizing that leaving these on can dilute their results, lower their Click-Through Rate (CTR), and waste budget on irrelevant placements. We will explain exactly what the Search Network, Search Partners, and Display Network are. You will learn the difference between showing up on https://www.google.com/search?q=Google.com versus showing up on a partner site (like Ask.com or YouTube search) versus showing up as a banner ad. We’ll give you the pro-recommended settings to ensure your Search Ads stay laser-focused on high-intent customers. ➡️ In this guide, you will learn: 🤔 What is the "Networks" setting in Google Ads? 🔎 Google Search Network: Where your ads show (https://www.google.com/search?q=Google.com, Google Maps, etc.). 🤝 Search Partners: What are they, and should you include them? 🖼️ Display Network Expansion: Why you should usually turn this OFF for Search campaigns. 📉 How network settings affect your CTR and Quality Score. ✅ The recommended setup for maximum ROI. 🔔 Subscribe for our next lesson in this FREE Google Ads Course, where we will create compelling Ad Assets (Extensions)! 🧨 Choose The Best Hostinger Hosting For WordPress with 75% OFF🧨 ✅ Hostinger - Get The Best Deal available! ➡️ https://www.hostinger.com/RAHULSINGHAL (Coupon Code - RAHULSINGHAL) for additional 10% Discount #myonlinemaster #googleadstutorial #googleads Complete WordPress Series for Beginners in English - https://www.youtube.com/playlist?list=PL9MgFLhgxvoe8RSa1uSWKGP0abwKZqFK0 Contact - Free WhatsApp Chat Support (only chat, no call): +91-9799397787 (Mon - Friday | 10 AM - 5 PM IST) Disclaimer: All videos are for educational purposes and use them wisely. Any video may have a slight mistake, please take decisions based on your research. This video is not forcing anything on you. All third-party references are used just for educational purposes, we don't claim any authority over it. About us - My Online Master Global is the one stop destination for you to learn in-demand skills related to Digital Marketing, Web Development, Graphic Designing, Ethical Hacking, Video Editing and much more in English & easy to understand language. With a vision to prepare everyone for the in-demand & future skills, this channel is providing fully practical courses curated by top industry experts & practitioners. 🔔 Subscribe to the channel now for high-quality videos focused on different areas of: 🖥 Digital Marketing 🖥 Web Design and Development 🖥 Ethical Hacking 🖥 Graphic Designing 🖥 Video Editing - and many more in-demand skills. Keep Watching, Keep Learning & Keep Supporting.

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Google Ads Network Settings Explained (Search Partners vs. Display Network) | NatokHD