Google Ads Secondary Conversion Actions

Secondary Conversion Actions on Google Ads can help you track customer actions without impacting your overall conversion data. In this video, we'll show you where this setting lives, how these differ from Primary Conversions, and give examples of when to use this tool. 0:37 - Where to Find the Primary vs Secondary Conversion Action Settings 1:35 - Beginning of the Differences Between Primary vs Secondary Action 2:35 - How to Adjust the Conversion Action Optimization Settings for Existing Conversion Actions 3:19 - How Primary & Secondary Conversion Show Up In Performance Reporting 4:25 - Quick Recap of Primary vs Secondary Conversions Settings 5:23 - Why Use Secondary Conversion Actions in Google Ads 6:00 - Examples Scenarios of When to Use Secondary Conversions #googleadssecondaryconversions #googleadsconversions -- Have a topic you want the Paid Media Pros to breakdown? Let us know in the comments below! CHECK OUT OUR AFFILIATES: Unbounce - https://bit.ly/pmp-unbounce Instapage - https://instapage.grsm.io/paidmediapros Supermetrics - https://bit.ly/supermetrics-pmp TubeBuddy - https://www.tubebuddy.com/paidmediapros Canva - https://partner.canva.com/paidmediapros Find more about the Paid Media Pros here: Website: https://www.paidmediapros.com Merch: https://my-store-c4f630.creator-spring.com Facebook: https://www.facebook.com/PaidMediaPros/ Instagram: https://www.instagram.com/paidmediapros/ Twitter: https://twitter.com/paidmediapros