Google Analytics consultant tries Fathom Analytics!

My first impressions on Fathom Analytics. Looking for ways to grow your traffic? ►► Grab my FREE cheatsheet here at: https://leonkorteweg.com/cheatsheet Today I’m going to try Fathom Analytics. What is it? And is it a good alternative to Google Analytics? Notes / things that I missed: - If you use GTM and want to track conversions: https://usefathom.com/docs/script/gtm (i missed this in my video) - Ecommerce tracking in Fathom Analytics really means event tracking. So event name + value. No product performance report like GA4, Matomo or Piwik Pro. Links in the video: - Grow your traffic cheatsheet: https://leonkorteweg.com/cheatsheet - My other video's on GA alternatives: https://www.youtube.com/watch?v=ZDBrGpjsck0&list=PLKzThZejNS8LLY3mb-C9O4w_4D9oiBL4t&ab_channel=LeonKorteweg Chapters: 0:00 Intro 0:13 Welcome 0:44 I've never used Fathom Analytics 1:18 Checking out the Fathom Website 5:16 How to add Fathom Analytics to your site 10:25 Set up Conversions in Fathom Analytics 14:33 Filter internal traffic in Fathom Analytics 16:00 How does the Fathom Analytics report look? 18:51 Fathom Analytics vs Plausible 21:21 Fathom Analytics vs Matomo 25:16 Fathom Analytics vs Piwik Pro 29:01 Fathom Analytics vs Google Analytics 4 (GA4) 36:22 Close #googleanalytics #webanalytics #digitalanalytics #privacy #fathomanalytics