| Title | : | How Beats By Dre Became A Multibillion-Dollar Brand |
| Duration | : | 13 minutes, 23 seconds |
| Uploader | : | CNBC Make It |
| Added On: | : | 21 April, 2020 |
| Views | : | 576.6K times |
| Likes | : | 0 |
| Source | : | YouTube |
Few brands have risen to the top of American pop culture as quickly as Beats by Dre. Beats was founded on a novel idea use the principles of hype culture to sell headphones. That strategy turned over-the-ear-headphones from a niche product to a cultural p
