I AM U Screening

I AM U is a film and participatory artwork by Catherine Gomersall exploring identity, perception, and the shifting boundary between self and other. Originally exhibited at Crow Street Studio, the work extended beyond the screen through a live selfie workshop, inviting participants to become part of the piece itself. Blurring the line between subject and viewer, I AM U reflects on the construction of identity in a digital age — where the image is not just a representation, but a performance. The title gestures toward a collapse of distinction: I becomes you, and you becomes I. This work sits within a broader practice exploring: digital selfhood participatory image-making the role of technology in shaping identity As an early exploration of selfie culture, I AM U foreshadows later projects including Selfie Studio, where identity becomes an interactive and co-created experience. — About the artist Catherine Gomersall is an artist and systems designer working at the intersection of creativity, identity, and technology. Her work explores how individuals construct meaning and selfhood in an increasingly mediated world.