A key to SAM success is ensuring that all stakeholders involved in your SAM system are aware of how they, as individuals, contribute to the effectiveness of the SAM system. Defining and implementing an effective communications plan is an essential component of ensuring awareness of the SAM system, and helping people understand what they need to do to ensure successful SAM outcomes. We may also wish to use this process to shout about our successes or inform people of changes to our SAM system.
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ITAM Accelerate SAM Awareness Communications Process | NatokHD