In this video for new Sales Cloud users, learn how to customize lead management for your business. Learn how to use the lead object to create and manage leads in Salesforce.
0:00 Intro and Overview
0:12 Learning Objectives
0:25 Define Leads
1:29 Lead Record
3:52 Demo: Add a New Lead
4:26 Demo: Lead Conversion
5:58 Lead Management Strategies
6:52 Recap and Next Steps
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Implement: Sales Cloud: Manage Leads
Salesforce is a customer relationship management solution that brings companies and customers together. It's one integrated CRM platform that gives all your departments — including marketing, sales, commerce, and service — a single, shared view of every customer.
