Join Devin for a discussion of the merits and challenges regarding measuring marketing results for Managed Service Providers. Find out what you can and should be tracking.
00:00 Introduction
02:25 Why is marketing so hard to measure?
05:35 What is measurable for most MSPs?
08:37 What is not measurable for most MSPs?
11:07 Mitigations
14:21 Other KPIs for MSPs
15:51 Takeaways
17:48 More about EBridge
18:13 How to contact Devin
