Paminga's Segment Builder

Paminga's Segment Builder is the most powerful segmentation tool in the marketing automation industry. Ask any customer that uses it. I'll be happy to introduce you. But it's more than powerful: no matter where you do something conditional in Paminga, it's *always* done with this *one* tool. Consistency makes Paminga massively easier to learn and to use. The concept is simple: When someone meets your segment's conditions, what do you want Paminga to do? - Create an audience for a branching workflow or drip series - Qualify contacts for a campaign goal - Render Dynamic Content in emails, LPs, forms, & CTAs (no scripting required) - Send contacts down different branches in workflows - Conditional Lead Routing: create leads on SF queues, use assignment rules, or assign to specific users – incredible control, single source of truth - Trigger Scoring Rules - Trigger Sales Alerts - Filter dashboards and exports - Trigger conditional actions upon form submission (including LinkedIn lead forms, Calendly, etc) This list goes on.