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Shopify Metafields vs Metaobjects Explained: When to Use Which?

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Feb 27, 2025
3:55

Shopify introduced metafields during Unite 2021 and rolled them out to production in early 2022. Metafields are a great way to add additional parameters to products in your catalog and display them on the storefront. 00:00 Intro to metafields and metaobjects 00:52 How to use metafields 02:17 How to use metaobjects 03:08 Conclusion and why you should use them Metaobjects are still relatively new, having been introduced in February 2023. You can think of them as custom objects with multiple parameters or fields. Personally, I follow this simple rule: ▪️ Is it a product parameter or value shared across multiple products? ➡️ Use a metafield. ▪️ Is it content (e.g., a block, section, or image) displayed across the store on different template files? ➡️ Use a metaobject to manage it. This tutorial will show you how to use metafields and metaobjects on your Shopify store without any coding or code editing. Please note that you need to be using a Shopify Online Store 2.0 theme. 💡 To learn more visit our detailed at https://www.digismoothie.com/blog/metafields-metaobjects-guide

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Shopify Metafields vs Metaobjects Explained: When to Use Which? | NatokHD