This tutorial is made by Center for Marketing Engineering, The Chinese University of Hong Kong.
Objectives of Tutorial 1:
1. Learn basic skills of SPSS Modeler
2. Learn RFM Analysis of SPSS Modeler
Data for master 2015: https://www.dropbox.com/s/rl9og69eef18t4t/SPSS%20Modeler%20Tutorial%201.zip?dl=0
Data for Undergraduate 2016:
https://www.dropbox.com/s/tajyuwhj0usfdnk/SPSS%20Tutorial%20Fall%202016.rar?dl=0
