This animated piece for Spirent Communications was an interesting hybrid composed of original character art and screen activity. Towards the characters, we took careful care developing a look that fit the client’s vision. We paired that up with an engaging way of presenting screen activity, using a pseudo-3D space to give screenshots more dimension.
The resulting product alternates between animated characters that invite the viewer in and demonstrations of the applications, giving an immersive visual experience that effectively sells this family of products.
The client was excited to commission more work from Zenergy.
