Wall Street investors are tapping alternative data — from credit card transactions and geolocation to satellite images and blockchain — to gain real-time insights that traditional reports can’t provide.
✔️ $3.3B spent on data in 2025, projected to hit $8.6B by 2030
✔️ AI is powering massive adoption across hedge funds & advisors
✔️ Benefits: competitive edge, real-time analysis
✔️ Challenges: privacy risks, noisy signals, and fast data obsolescence
Is alternative data the future of investing… or just the next arms race?
