The Perfect System To Stack Clients

How do I raise my prices? This question is more about confidence and self-worth than market economics. The best way to raise prices without losing clients is to Client Stack. I developed a technique to level up called Client Stacking. It's designed to help anyone gain the confidence to KNOW they and their service is worth higher prices. Stacking is simply doing a service for a type of client within a fee range. Maybe you have 4 clients paying you to make websites. One is paying $2500, two are paying $3000 and one is paying $3500. This would be your $3k stack. The next client you quote will be a new stack. Let's say you feel really confident in the work you do and feel you can explain the value of the outcome your client will get so you quote... $6000. That's a huge jump for someone who's been charging an average of $3000. If you've been delivering great websites and can demonstrate that through case studies and testimonials, then the new client will feel confident that you will deliver a great website at $6000. As far as that new client is concerned, you've always charged $6000 for the great work you do. This is where self-worth really kicks in. People want more money for the great work they do and the experience they've gained over the years, but feel guilty for asking for it. I've had clients say, "Won't they be mad that I doubled my rates on them?" Easy answer... "No. They have no idea what you charged in the past and they don't care." New clients decide if today's price is a good exchange for the value they anticipate getting from you. After you've completed this stack, you then step up to the next stack and so on until you get to the business model pricing you are happy with and/or the market says "no" and then you settle in for awhile. Client Stacking is the path to greater self-worth and confidence when raising your prices. 4 Yes Theory Video https://youtu.be/9nxR9vvahWA