We've Been Thinking About Coffee Extraction Wrong

Head to https://squarespace.com/lancehedrick to save 10% off your first purchase of a website or domain using code LANCEHEDRICK This video breaks down the way filter coffee extracts, noting how time affects aroma, how concentration gradients play a part, and different ways of optimizing filter coffee for you and your flavor preferences. I hope this video was illuminating and gives you something to play around with! LINKS __________________ Join my Patreon community at: https://www.patreon.com/lancehedrick Find me on IG at: https://www.instagram.com/lancehedrick Find me on Facebook at: https://www.facebook.com/lancehedrickcoffee My storefront: https://www.amazon.com/shop/lancehedrick Shop ID: https://amzn.to/48CcpTj My SECOND Channel: Lance Hedrick Unfiltered @LanceHedrickUnfiltered TIME CUES 0:00- Introduction to Topic 2:01- Experiment 6:15- Squarespace 7:52- Results by Number 9:31- Results by Taste 14:15- The French Bystander and Concentration Gradients 18:59- Optimizing Aromatics 22:42- What to Take Away