What Is Scrum?

In this video, Martha talks about Scrum – an Agile project management methodology. In a nutshell, Scrum is an iterative process involving three different roles (a Product Owner, a ScrumMaster, and the team members). The team members should be comprised of at least one person from each department so that an idea can go from conception to implementation. The Product Owner handles the stakeholders, is the stakeholders’ ambassador when dealing with the ScrumMaster and manages the direction of the project according to the stakeholder feedback. The ScrumMaster is the master and enforcer of Scrum values and principles, is the team member’s ambassador when dealing with the Product Owner, and helps the team improve productivity in any possible way. The team members decide the level of communication and access the stakeholders and Product Owner have with them though it’s encouraged that the majority of stakeholder communication goes through the Product Owner. At ActiveLAMP we help organizations succeed using digital technology. We develop cutting-edge web applications that help organizations improve their purpose. Our team has extensive industry experience building large software projects at scale. Our pragmatic approach to development gets our applications to market fast, allowing for rapid iterations; learning what works and discarding what doesn't. Our team specializes in various web technologies, enabling us to pick the right tool for the job. To learn about how ActiveLAMP can help take your business to the next level go to http://www.activelamp.com, or call us at (310) 943-0246.