👍 In this video, you'll learn what is SEO (Search Engine Optimization), how it works, and why is important.
SEO is the process of affecting the online visibility of a website in search engine organic results. SEO optimized websites appear in the top positions of the results and receive more traffic.
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The SEO process has a number of steps and a set of rules you can apply to a website so that it provides the right signals to crawlers and algorithms.
There are many SEO rules, in fact, the Google ranking algorithm takes into account more than 255 factors during the ranking process.
To make it easier to handle, the various factors can be grouped into three categories:
Technical SEO, On-page SEO, and Off-Page SEO.
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⏰ VIDEO CHAPTERS ⏰
00:00 - Intro
00:16 - How does SEO Work?
01:01 - The SEO Process
01:17 - Technical SEO
01:48 - On-Page SEO
02:08 - Off-Page SEO
02:43 - SEO Types
03:05 - Why is SEO important?
03:57 - Key Learnings
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