Copywriting Tutorial: Focus Your Message (LIVE Example)

This video is from my Copywriting Masterclass which you can learn about here: http://bit.ly/copyclass8 The 1-Sentence Copywriting Cheat Code is one of my favorite ways to keep your writing Focused! It involves you completing this fill in the blank formula below to organize all of the key things you've come across in this module in one place. The Formula: I help people understand that (insert your Big Idea) so they feel (insert their desired feeling) which motivates them to (insert your single action). Keep this sheet along with the Customer Avatar worksheet by your side (or at least on your mind) when you go to write copy. You'll find it helps tremendously in keeping your message clear & focused. Have a great day! Eric John Campbell