U 8

**Unit: Indian Art During 20th and 21st Centuries** --- ### **1. Traditional Art Fundamentals** #### **Six Limbs (Shadangas)** * Roop Bheda: Appearance * Praman: Proportion * Bhava: Expressions * Lavanyayojana: Infusion of Grace * Sadrishya: Actuality / Resemblance * Varnika Bhanga: Color Variation #### **Text Source** * Kamasutra by Vatsyayana --- ### **2. Modern Art Movements** #### **Fauvism (1905–1908)** * Bright Colors * Emotional Images * Henri Matisse #### **Expressionism (1905–1920)** * Subjective Emotions * Wassily Kandinsky #### **Cubism (1907–1914)** * Geometric Shapes * Analytical vs Synthetic * Pablo Picasso #### **Futurism (1909–1914)** * Speed and Youth * Italian Liberation --- ### **3. Advertising and Communication** #### **Objectives** * To Inform * To Persuade * To Remind #### **Types of Advertising** * Above the Line (TV, Radio) * Below the Line (Billboards) * Through the Line (Digital) #### **Visual Communication Mediums** * Objects and Models * Graphs and Maps * Photographs and Videos --- ### **4. Development of Indian Art** #### **Colonial Period** * European Influence * Raja Ravi Varma #### **Bengal School of Art** * Abanindranath Tagore * Indian Nationalism * Wash Technique #### **Art Education** * NCERT Role * Holistic Art Experience * Multiple Intelligences ---