Value Proposition Canvas

Dani and Mimo takes you through the Value Proposition Canvas; a theory, based on "the customer side" of the Business Model Canvas. Look at the internal and external side of your Value Proposition - defining the Value Map and the Customer Profile. The Value Proposition Canvas makes you focus on the Jobs, Pains and Gains of your guest, by matching them with the Services' Jobs, Pain Relievers and Gain Creators. Examples in this video are based on mobile phones and electrical cars (we like to talk about Tesla and E-line Musk) Visit us at our homepage: www.theserviceshow.com We welcome feedback as comments or e-mail at: [email protected] Music: Morten Boesen Picture: Canon RP; Canon RF 50mm f/1,8 STM Sound: Røde Lavalier; Zoom H6 Editing: Camtasia and Auphonic.com Illustrations and graphics: Affinity Designer and Affinity Photo