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Neon Play | Audience Network Case Study

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Jul 27, 2020
3:36

Get the inside look on how mobile gaming publisher Neon Play teams up with Facebook to acquire new users and monetize their apps. With Audience Network at the top of their mediation waterfall, Neon Play has seen high eCPMs and fill rates, allowing them to test different price points and monetization strategies. Hear from both Mark Allen, Director of Games and CTO of Neon Play, and Shri Gunasekera, Head of Business Development, about their success with rewarded video and interstitial ads. Learn more about Audience Network: https://www.facebook.com/audiencenetwork About the Publisher: Neon Play is an award-winning mobile games studio based in England. Their most successful game, Roller Splat, has more than 10 million downloads. Neon Play is part of the Audience Network Ambassador Program. Check out the full list of our 2019-2020 Ambassadors here: https://go.fb.com/ambassadorprogram.html

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Neon Play | Audience Network Case Study | NatokHD